PRINT AND COLOUR

The decision to incorporate print and colour into designs was from research into contemporaries, this was an area practically left untouched, this could be 2x1 unique selling point. The unisex market is a growth area that has not been explored in great depth , this makes it work in 2x1 favour, the colour and print ideas will challenge the notions of similar contemporaries colour palette. With the aim of using muted colour tones - this will work for both male and female genders.